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Achieving Optionality
REWORK2 October 2024·20 minutes
37signals’ co-founders Jason Fried and David Heinemeier Hansson explore the many benefits of having full control over their business. They talk about the importance of taking measured profits and running an efficient operation, which allows freedom to create without constraints. This approach gives them room for trial and error and plenty of flexibility for expanded opportunities.
Key Takeaways:
- 00:41 - The launch of Writebook confirmed 37signals' achievement of optionality
- 03:19 - Ideas and decisions don’t have to be perfect when a company is run efficiently
- 09:26 - 37signals history with buyout offers
- 11:22 - When it was tempting to consider venture capital offers
- 18:03 - Finding fulfillment in doing what you love rather than creating solely for profit
Links and Resources:
“Achieving Optionality” HEY World post by Jason Fried